Wednesday 16 November 2011

Exisiting Government Eating Campaign

5 A Day Campaign

The 5-A-Day campaign was first developed in 2002, by the Department of Health was introduced to try and make the UK residents eat more than five portions a day. An average UK person eats around three portions a day, whereas the campaign are trying to get people to eat five a day. It is recommened that you eat around 2-3 fruit a day, a few dry raisins, one medium apple, orange or banana and a healthy drink such as a smoothie.

To help you keep a record of the things you have ate this week, you can make a diary to show how many vegetables, fruits and drinks you have per week. Another way to keep a track of it is that you tick five boxes per day, or colour them in which will help you keep up to how many portions you have ate in that day. You are supposed to eat around 80 grams of fruit/veg per day and maybe a drink that is 100 percent in Vitamin C etc...

Jamie Oliver

Jamie Oliver first became a chef when he left school, which intrested him in healthy eating and the italian side of food. He was concerned about schools not eating healthy, so he decided to write serveral books on the subject, before airing in his first TV Show, "Jamies School Dinners". He was worried that too many children in the UK were becoming obese, and he wanted to do something about it. This encourged a massive amount of the population in the UK to start eating more healthy and different ways you can eat them aswell. He also did alot of charity work aswell helping people eat healthy, which made him become No.1 chef in the UK, putting leading chef Gordon Ramsey in second place. Travelling to different places of the UK, Jamie Oliver has become a role model to many young students, encourging them to a healthy lifestyle.

I am going to link my campaign with these two, because i will discuss  healthy eating and making a eye-catchy logo.

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